Friday, September 23, 2011

Week 5: Clear

Multimedia use is now simply becoming a standard tool in many industries. I understand this well as a student studying journalism. The new rule of the day: when posting content online, use multimedia tools. Those who don't, are losing an audience.

This being the case, I am not surprised to find out that the same concepts are being used for presentations. Furthermore, no one in higher education should be surprised: since my first day of classes in 2007, any presentation has required links, video, audio, or images along with or in place of text. After all, what is the point of PowerPoint? If we didn't require these tools, we would still be using projectors and pieces of paper, right?

One thing that I did notice was missing, however, was interactive content. Things like polls, FAQs, animated maps, 3D tours, etc. to further their understanding. I do agree, it doesn't have as much place in a presentation, but under the right circumstances it could be an amazing addition. After all, it is the future of multimedia!

Here is a link to the journalism 2.0 blog, in case you are curious as too how multimedia affects journalism. Also, a full, free .pdf can be found here for the book of the same name.

( photo from http://www.kcnn.org/resources/journalism_20/) 

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