Showing posts with label Facebook. Show all posts
Showing posts with label Facebook. Show all posts

Sunday, November 27, 2011

Week 13& 14: Social Media Project

For the most part what I learned during this project is the same thing I always learn when during a group project- people are difficult to organize with and manage. First, this is surprisingly not much more difficult online; true it is slightly more difficult as you have to wait for responses (which can take days), but all in all apathy is the same wether in person or through a computer. Secondly, it is just a matter of reality that there are those who will actively work toward a goal (even if it something they are not horribly interested in), those who do the bare minimum, and those who free ride and drag others down. Finally, most people are followers who will wait for someone to take the reins and tell them what to do, and if that person is not expressly specific in what they tell people those people (even if there are explicit instructions given to all) will inevitable place that onus onto the person who inevitable did what needed to be done.

Sorry for the rant, but I loathe group projects unless I get to choose who I want to work with, at least (and even then not so much)-- I know this is not always possible in the world; however, in the real world people are getting paid and that is a powerful tool in getting people to care about the final product and the initial effort.

Finally, I did learn a few things while doing this project. First, I learned what Google Alerts are-- pretty cool stuff that I'm sure I will be able to make great use of. It reminds me of RSS feeds but Internet Wide and subject specific, great idea! I also learned a lot about how social media can be used as a tool. Before last weeks lesson I still looked at social media and a personal vehicle for communication-- even though I have been getting used to corporations making use of the for a couple of years now. But after this project I can take a step back and actually analyze how well a firm is using social media to interact with consumers.

I for one, do not like being talked to by a company (as in traditional advertising), but to have a company offer interaction, or more specifically the power to opt in or out, even I am incline to look at a website for a company I do like. (this is truly profound as I have been an avid reader of Adbusters for over 10 years.

We covered all of the social media and web 2.0 heavy hitters and their use by EA (Electronic Arts): Facebook, Twitter, Twitrater, Google, Bing, Flickr, Instagram, Wikipedia, and Youtube. What I found most interesting, however, was the use of Flickr and Instagram to give users a window to see inside the offices of EA and from the point of view of the employees. I find this interesting because I don't think that it is necessarily the idea of the company to do this, but more of a spontaneous thing employees have don. It is an interesting perspective.

You can find the Wiki report here: https://ism3004.wikispaces.com/Electronic+Arts

Friday, November 4, 2011

Week 11: Muddy

           This may have everything to do with the fact that I am the farthest thing from a business major and am taking a business class, but all of this talk about collection of data makes me very uncomfortable. This could also be to the fact that I simply do not trust large corporations, not at all.
            I am very skeptical of how easy it has become to collect data on individuals over recent years. I think there should definitely be more legislation restricting this kind of behavior. In fact, I’m quite shocked about how so many people are simply nonchalant about this matter and how it affects them; however, I shouldn’t be surprised when its becoming clearer just how apathetic and complacent people have come when it comes to technology issues.
            First, lets start with the practical, groups like Anonymous have recently made it a mission to prove to IT professionals, corporations, governments, and individuals that what they think about online and database security is a farce. So far they have been quite successful in proving that such organizations that pride themselves on their “security” abilities are far from being secure. Luckily, Anonymous carries out attacks but has no interest in stealing information, however many others with an equal knowledge and ability do seek to acquire such information for malicious use.





You can view Anonymous's posting site in order to see what kind of activities "they" (they have no central leadership and are only loosely connected through sites like 4chan; hence, the quotations) have been up to and obtain explanations from "them" here.
The Logo is offered under the creative commons license by Anonymous. This can be seen by following the above link.

            On another note, Anonymous has sought to single out and attack companies (most recently Facebook) that handle massive amounts of  our (the common people's) private information and help to make it more readily available to corporations and government organizations (such as the FBI or CIA who by law can not spy on citizens, which is ironic because now citizens just give up all the information they can happily. note: before Facebook, it was more common for users to use pseudonyms or usernames when participating in social networking. Facebook changed this by simply asking users for their information to be displayed…this connects back to the previous statement about apathy and complacency).
            This issue came up at a really good time for discussion as Anonymous, three months ago, declared #OpFacebook. Since that time, the collective has disavowed the action, but the website has a lot of activity and the possibility of an attack in the future is possible. The attack would not be malicious per se, but an action take to get Facebook to handle users personal information with more care and consideration. There are many who doubt such an attack is possible (as Anonymous typically uses DDoS attacks), however they have often surprised their critics with they’re abilities.
            As far as my personal feelings and experiences go I have many concerns.
            I used to work an “unnamed” bookstore, where I was made to collect a quota on their for-sale loyalty cards. I was to talk customers in to giving up $20 dollars so that the company could collect data from the customer about the customer and their purchases. What did the customer get for this? A 10% discount. This meant that in a year the customer needed to spend $200 dollars in order to make their money back! After 6 months, I felt ashamed with myself and left the company. The company called this “customer service”; I find it to be predatory and quite opposite to customer service

            The fact that a company can turn selling information about people through data aggregators, into a multi-billion dollar industry is abhorrent and that should be obvious, I won't even go into an full explanation of why.
            Other things like RFID chips, seem to be a little weird to me. I personally do not want a chip connected to anything that I carry around on my person. The ability to use this technology to more than just follow an item from production to storage to shipping and finally to store shelves seems obvious. There has been much talk about placing these in ID cards: one would have to be insane to let the government force you to carry an ID that can locate you at anytime. But that is where we are at. These things are becoming more and more acceptable to more and more people. And we go further down the rabbit hole.

           This is just me, this is just opinion. But like the massive marketing and advertising world and public relations field, this kind of thing simply lowers my faith in humanity and unsettles my stomach.